Central European Journal of Communication

Central European Journal of Communication (ISSN 1899-5101) – the official Journal of the Polish Communication Association is published twice a year.

You are here: Home > List of issues > 2008-2010 > 2009 > Central European Journal of Communication Volume 2 No 2 (3) Fall 2009 > American political campaigns

American political campaigns

William L. Benoit

(Ohio University, USA)

ABSTRACT: This essay provides a perspective on political campaigns in the United States. First, the historical background is discussed. Then the style of political actors is addressed. Campaign practices and the role of the media in elections are described. Finally, political culture and professionalization are discussed.

 

KEYWORDS: American, campaigns, messages, democracy

FULL TEXT: American-political-campaigns (PDF / 130.94 kb)